Tag Archives: search

Visual Search Apps Offering Real Life Solutions

18th May 2011

If you know anything about me, you might know that I’m obsessed with anything Google and that that company pretty much runs my life. A few updates to two of my favorite Google apps are now making my life on the go easier as well.

The Google Shopper app, similar to other apps on the Market such as the Amazon app  allows users to easily compare product prices and make simplified purchasing decisions in-aisle. I found myself using this app often while Christmas shopping this past year, comparing product reviews, prices, etc. all while in store.

Google Shopper app now allows users to employ visual search to identify products. By scanning a barcode, or even the product itself, users are given information such as price, reviews and places to buy. After a recent scan of a DVD, I was even more impressed to see a link to a YouTube trailer of the movie right in the interface. Shopping made simple.

Not to leave visual search to shopping, the  Google Goggles app has been a favorite of mine for quite some time. The basic premise is to perform a Google search through a photo scan. Examples of items that work best include products, logos and even paintings hanging in a museum. However, the most recent update to this app really catches my  heart, translation. Simply scan any foreign text and the app will utilize Google Translate to give feedback into the desired language.

Though I don’t use these visual search apps as often as I should, this could be the next step to connecting our digital and real world experiences. As much as I love QR codes, I would much rather like to scan a photo, ad or product directly to be rewarded than scan a group of boxes. What do you think? Have you been satisfied with the accuracy of visual search apps so far? Do you think apps like these could ultimately replace our use of QR codes?

PS…if these examples didn’t win you over, this one from a few months back should do the trick. Yes, visual search can solve “real life” problems as well.

LinkedIn’s Solution to Search Overload

9th December 2010

LinkedIn has launched yet another tool to power your job search, your connections and how you interact with both.

Currently in Beta, LinkedIn Signal is a highly customizable search stream featuring updates and links shared by your network and interests. Think of it as a custom news feed featuring  information related to your professional life. Essentially, Twitter without (most) of the personal posts.

The tool allows you to create a search criteria based on several filters:

  • My Network
  • Industry
  • Company
  • Time Posted
  • Region
  • School
  • Tags

There is also a Trending Links sidebar to share popular articles or websites among your network.

As we all continue to add new Twitter followers, subscribe to newsletters and add to our RSS feeds, keeping up on the latest industry news is growing more and more difficult each day. LinkedIn continues to make improvements to not only how we connect with people, but also how we access this vital information – a feature that’s sure to draw users to the site on a regular basis.