New York and L.A. may be resident food truck fanatics, but to us here in the south, they are pretty new. I’ve been waiting for a while for the perfect moment to come along and experience a delicious restaurant on wheels for myself.

Today that moment arrived.

If you’ve heard of the ever popular Kogi BBQ taco truck in California, Yumbii is the hip Atlanta version. So why is food in a truck so appealing when I could just walk across the street to some of Midtown’s best places to eat?

1. Exclusivity: With street eateries on the go, you’ve got to catch it at the right place and time. Some may post their schedule on their website, but for most, you’ve got to be following them on Twitter to find out where they are heading next. It keeps things fun, interesting and leaves you wishing you worked a few blocks away on that day.

2. Sharability: Check-in on Foursquare and share on Twitter. It’s the main way to spread the word. Had it not been for my good friend Rene re-tweeting a message, I would have never known.

3. Availability: Sure I could get in my car and drive a mile to my favorite taco place, but  what makes it so great is it comes to you. As this model catches on, hopefully we will find something new and exciting just outside our office doors on a regular basis.

Interested in learning more about the food truck phenomenon? Follow @AtlantaStreetFood on Twitter for updates on various vendors around town, or join me during Social Media Atlanta for an Eat Up at the Hub…and yes, we hear the trucks will be there.

Kathlene and Rene show their excitement...even in the rain