Tag Archives: podcast

DIG: This Podcast: Wildfire Marketing and Interactive Promotions

24th February 2011

Running a promotion within social can get complicated fast. From guidelines between networks to development and budget, the requirements alone can be daunting.

Last week, Stacy Cohen and I were give the opportunity to chat on the DIG: This Podcast with Wildfire’s Senior Vice President Derek Draper and Southeastern Senior Account Executive Christien Louviere.

Wildfire is a marketing and interactive promotion platform which allows brands to quickly  build & launch social media marketing campaigns within minutes. Campaign formats include quizzes, contests, coupons, virtual gifts and more.

As one of the first preferred developers of Facebook, Wildfire’s unique relationships with social media platforms allow for deep integration and successful campaigns from the moment they launch.

Listen in over on the DIG: This Podcast page as we learn more about the platform, its capabilities and where the team is heading in the future.

My DIG:This podcast debut: Rapportive CEO Rahul Vohra on Social CRM Plugins

1st November 2010

This week I made my debut on the DIG:This podcast with Kathlene Hestir here in DIG. Listen in as we speak with Rahul Vohra, CEO of Rapportive, an email CRM tool featured in one of my previous blog posts.

A brief synopsis:

In this episode of DIG:This, Kaitlyn Dennihy and Kathlene Hestir talk with Rahul Vohra, CEO of Rapportive, a social CRM service that crawls the web for social information about anyone who sends an email to your gmail account and displays this info in a righthand sidebar next to their email.